How do you get tech-savvy potential recruits interested in gaming to consider STEM careers in the Army? You create a cutting-edge virtual mission platform powered by Google Tech that tests their aptitude in UAV surveillance, field medicine, and cyber terrorism prevention.
Cryptaris has won numerous awards including: 2017 Silver North American Effie Award Government, Institutional & Recruitment / 2016 Gold Internationalist Award for Innovation in Media / 2016 DIGIDAY Content Marketing Award Most Innovative or Creative Use of Content / 2016 DIGIDAY Content Marketing Award Best Interactive Content Piece or Series / 2016 Silver IAB MIXX Award in the Branded Site Category / 2015 MediaPost CMA Award Best in Creative / 2015 FWA Site of the Day
Role: Creative Director
Agency: MRM/McCann
Production: Tool